Historical Hockey Memorabilia Auction Fall 2018
This lot is closed for bidding. Bidding ended on 11/6/2018
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-73 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. This particular puck was used by Ron Ellis to score the Toronto Maple Leafs 1st goal of the 1974 Stanley Cup playoffs vs Boston at Boston Garden, on April 11th 1974. Assisted by Garry Monahan and HOFer Dave Keon, it was Ellis’ 1st goal of the playoffs, and 10th of his 18 career playoff goals. The second game of the first round (Quarterfinals), the goal was scored at 14:24 of the first, with Ellis adding an assist on a Dave Keon goal late in the period. The Bruins would win the contest at home 6-3, and take the series four-straight. Regarding condition, the Bruins rubberized logo remains fairly clean, while the Goal Puck Program label exhibits just a few very faint marks. There is also a small slice along with an edge gouge that faces the Bruins logo side.
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