Historical Hockey Memorabilia Auction Winter 2022
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In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-73 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
Each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. This particular puck was used by Orest Kindrachuk to score the Philadelphia Flyers 40th playoff goal of the season, in Game 1 of the Stanley Cup finals vs the Boston Bruins, at Boston Garden, on May 7, 1974. Assisted by Joe Watson and Don Saleski, it was the Nanton native’s 4th goal of the playoffs, and 4th of his 20 career playoff goals. The only goal of the second period, putting the Flyers within one, Bobby Clarke would even things up in the third, with Bobby Orr scoring the game winner with less than 30 seconds remaining for a 3-2 Beantown triumph. The Broad Street Bullies would take the series and Stanley Cup in six games. The rubberized Bruins logo and Goal Puck Program label both remain fairly clean, with just light wear to the puck.
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