Historical Hockey Memorabilia Auction June 2017
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Hailing from the NHL Goal Puck Program in the early-1970s, each puck originally distributed by Hockey Diversified could be obtained by mail with the buyer’s choice of team and possibly player. A label was affixed to each puck listing the scorer, team and date, along with a code that divulged which team-goal said puck accounted for. We have three examples from the program, all used to score goals for the Boston Bruins. A pair originates from the 1972-73 season, used by both Fred Stanfield and Don Marcotte to score goals, along with a puck netted by Dallas Smith during the 1973-74 season. All similar in condition, each has a dirty/darkened Goal Puck label along with Bruins logos that are all solid and complete with varying degrees of discolouration and absolutely no large gouges.
In 1972 founders of a company named Hockey Diversified Inc. envisioned that each puck shot into the net to produce an official goal scored in an NHL hockey game would develop a degree of intrinsic collector value for hockey fans everywhere. The founders took this idea to the NHL and procured the rights to all such NHL pucks during regular season and playoff games for a period of five years. Pucks shot into the net for a goal were collected by the referees, given to the time keepers to label and then shipped to Hockey Diversified to further label with scoring details. The pucks were then marketed to the public by Hockey Diversified Inc. Unfortunately this idea was ahead of its time and pucks sold poorly. The program lasted only two seasons, 1972-1973 and 1973-74. Hockey Diversified Inc. dissolved shortly thereafter. Classic Auctions is honored to have been chosen by an original founder of Hockey Diversified to sell, at upcoming auctions, residual, unsold pucks from that “NHL Registered Goal Puck” collection.
The Stanfield puck originates from an Oct 22 contest against Vancouver in 1972, while the Marcotte puck was used in a Nov 9th match vs Detroit that witnessed an 8-3 Bruins victory. Lastly, the Smith puck hails from a Feb 10th contest in 1974 against Minnesota, with Boston shutting out the North Stars 4-0.
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